Quantitative
- Telephone/C.A.T.I.
- On-line/Web-based surveys
- On-site/In-store studies*
- Mall/central location intercept studies
- Mail surveys
* Includes option to use Computer-Assisted Personal Interviewing (CAPI) devices
Qualitative
- Focus groups
- Mini-groups, dyads and triads
- Individual in-depth interviews
- Innovation/Idea generation facilitation
- Executive interviews
- Innovation/Idea Generation facilitation